This Valentine’s Day, say it with Beef
Posted on February 12, 2008
Filed Under Advertising

I’ve been seeing this billboard just about every day, just at the foot of the cooper river bridge in Mount Pleasant, SC. At first, I just though… “That’s weird.”, but the more I saw it, the more bizarre the whole concept became.
Last week, I pulled off of the road just after getting off of the bridge, and snapped the photo above.
Well, it turns out that I didn’t need to go out of my way to capture a photo of this billboard, because a few days later, I got a few pieces of junk mail with the same advertisement.
So basically, This Valentine’s Day, “Piggly Wiggly” (embarrassing that we even have a grocery chain in my area by that name) thinks that you should show your Valentine’s Day Love with a big slab of bloody beef.
Ad 1

Ad 2

This kind of ad would only ever work in the south. Here’s my rendition of what this ad would look like in Times Square, NYC.

So if you’re looking for that perfect valentine’s day gift, look no further. It’s the meat.
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